The Forever Fjällräven Club Launches In Canada

The Forever Fjällräven Club Launches In Canada

Fjällräven has launched their Forever Fjällräven Club in Canada and the U.S. It’s free to sign up (and you will receive a coupon for 10% off your first order) and as you earn points you can trade them in for vouchers to use online and in stores.

“Our founder, Åke Nordin, was very keen on listening to customers. He saw it as a way to improve and had his own version of a Fjällräven Club in the 1970’s. In ads for his equipment at the time, he wrote ”If you’re satisfied with your gear, tell others. If not, tell me.” I always found this fearless approach to dialogue inspiring. And, although the Forever Fjällräven Club is very much in its early stages, I hope it will become a way for us to connect regularly moving forward.

Hope you enjoy your membership!”
— Martin Axelhed, CEO Fjällräven

As a Forever Fjällräven Club member you get…

  • early access to new and limited-edition products, Member benefits

  • Free shipping (no minimum)

  • Points for gaining outdoor knowledge

  • Rewards for long-term use of gear (Coming Soon)

  • Discounts on gear for Fjällräven Classic

  • Annual gift

Sign up today for free!