The First Canadian Smartwool Store Opens In Banff
Smartwool, makers of Merino wool clothing, opened their very first Canadian location in Banff, Alberta.
The store features a mountain aesthetic including a rustic interior featuring reclaimed barn board. Here you can browse the many different baselayers, insulated midlayers, outerwear, lifestyle apparel, accessories, and performance and casual socks all made with sustainably sourced Merino.
“An iconic international outdoor destination, Banff is the quintessential expression of mountain culture, which makes it the ideal location for our first Canadian Smartwool store. We could not be more excited to create a Smartwool retail experience that both serves the local and visiting outdoor enthusiast and allows us to showcase our full brand story.”
The store is located at 126 Banff Ave, and will be open 10 a.m. to 7 p.m. Sunday to Thursday, Friday and Saturday 10 a.m. to 8 p.m.
Evan Holt
